Designer Vanna K to Join Jewelry Television

Award Winning Designer Vanna K 

to Join Jewelry Television

Broadcast retail network recognizes “Every Queen Needs Her Crown™”

Jewelry Television® (JTV), the leading broadcast retailer of jewelry and loose gemstones, has teamed up with award winning diamond jewelry designer Vanna K to bring customers a new and exquisite platinum-plated sterling silver collection for Jewelry Television’s proprietary Bella Luce® Collection. Vanna will guest-host the launch of Vanna K for Bella Luce® on April 21 from 6 p.m. to 8 p.m. EST.

“The Vanna K Collection is quickly becoming associated with today’s most beautifully crafted bridal and fashion jewelry,” said Natalie Parman, vice president of merchandising at Jewelry Television. “As a woman with a keen eye for design and a strong sense of what other women want in jewelry, Vanna K is entirely in sync with her customers’ sensibilities, taste, and shared vision of timeless beauty.”

Exclusively produced for JTV’s Bella Luce® Brand, the Vanna K Collection combines the beautiful light of Bella Luce® (JTV’s brand of simulated gemstones) that customers know and love with feminine, elegant design aesthetics that are sure to captivate their wearers. Vanna K specializes in a jewelry creation process called micro pave, which involves the precise placement of stones over the entire piece with a microscope. This process results in incredible brilliance. Discerning viewers will appreciate the vintage-inspired collection, consisting of unique rings, earrings, tennis bracelets, and pendants which feature details such as delicate hand-engraved patterns and fine milgrain work.

The extraordinary quality and unique design that make Vanna K jewelry so alluring will be integrated in the new Vanna K for Bella Luce® platinum-plated sterling silver collection, affordably priced for the woman with fine taste.    

Jewelry designer Vanna K learned her way around the jewelry industry from her father, designer Sarkis Kitsinian. In the last decade, the Vanna K brand has enjoyed success in the fine jewelry industry, specializing in unique diamond engagement rings.

“Growing up as the daughter of a master jewelry designer, I always found myself imagining and sketching different designs and would ask my father to create pieces just for me,” said Vanna K. “Now, I’m thrilled to present my platinum-plated silver sterling collection to Jewelry Television to satisfy the growing demand of our fans and their desire for affordable designer jewelry.”

Featured in numerous national fashion magazines and worn by celebrities, Vanna K was recently awarded the prestigious 2011 Jewelers’ Choice Award at the international JCK show in Las Vegas.

The Vanna K for Bella Luce® platinum-plated sterling silver collection ranges in price from $50 to $200 and is available exclusively at JTV.com.

About Jewelry Television®
Jewelry Television® (JTV) is the only broadcast shopping network that focuses exclusively on the sale of fine jewelry and gemstones. The privately-held company was founded in 1993 and broadcasts high definition programming 24 hours a day, seven days a week, to more than 80 million unique households in the U.S. Jewelry Television® was recently ranked the 14th largest retailer of fine jewelry in the U.S. by National Jeweler. JTV.com is the fifth largest jewelry destination on the internet according to Internet Retailer’s Top 500 Guide for 2010. For more information, visit JTV.com.