Google+ The Daily Jewel: #JewelryThatGivesBack Color Story's "LovePendants" Partners With The Foundation for Gender Equality Creates “Women’s Empowerment” Jewelry

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Friday, June 10, 2016

#JewelryThatGivesBack Color Story's "LovePendants" Partners With The Foundation for Gender Equality Creates “Women’s Empowerment” Jewelry



Grammy Nominated Performer Jewel, 

Golden Globe Nominated Actress Maria Bello 
and Academy Award Winner Sharmeen Obaid-Chinoy 
First Recipients of LovePendants “Women’s Empowerment” Jewelry 

LovePendants Named Official Jeweler for 
The Foundation for Gender Equality





LovePendants, the recently launched engraved gemstone division of Color Story founded by award-winning fine jewelry designer and jewelry industry veteran, Robert Leser, has been chosen by The Foundation for Gender Equality to create “Women’s Empowerment” jewelry for the charitable nonprofit organization dedicated to raising money to fund gender equality and women’s empowerment social programs. Fifty percent of sales from all LovePendants “Women’s Empowerment” jewelry will be donated to The Foundation to aid in their fundraising goals. 


The jewelry is available through both websites for LovePendants (www.lovependants.com) and The Foundation for Gender Equality (www.genderequalityfoundation.org).


The relationship between LovePendants and The Foundation for Gender Equality was publicly unveiled during The Foundation’s first annual fundraising day, “A Spectacular Day for Gender Equality,” held in the Delegates Dining Room of the United Nations on Tuesday, May 17, 2016.

During the lunch portion of the day, Ravi Karkara, Senior Advisor Strategic Partnership and Advocacy to the Assistant Secretary-General and Deputy Executive Director of United Nations Women presented a LovePendants “Women’s Empowerment” necklace to two-time Golden Globe-nominated actress Maria Bello, the luncheon keynote speaker. 

Lakshmi Puri, Assistant Secretary-General of the United Nations and Deputy Executive Director of UN Women, the United Nations Entity for Gender Equality and the Empowerment of Women, later presented four-time Grammy-nominated performer, Jewel, and two-time Academy Award-winner Sharmeen Obaid-Chinoy each with a gold and diamonds LovePendants’ “Women’s Empowerment” necklace during the evening fundraising gala.

“It’s an honor and a privilege to work with The Foundation for Gender Equality to achieve their fundraising goals in supporting women’s empowerment initiatives,” said Robert Leser. “As a father to my own beautiful daughter, I’m happy such organizations like The Foundation exists to help put gender equality in the forefront and empower women like my daughter to achieve their goals without limitations.”





To make the “Women’s Empowerment” pendants, Leser engraves The Foundation’s signature logo of a woman with upraised arms into his new cut of semi-precious gemstones. The stone is then set into a charm, necklace or bracelet in a choice of silver, vermeil or yellow, rose or white 14k gold, with an option to accent with diamonds.

The “Women’s Empowerment” logo is just one of hundreds of logos, designs, letters and symbols that can be custom engraved into a LovePendants’ gemstone. See a complete collection of options -- including options for sororities, bridesmaid gifts, corporate gifts, and birthday and holiday gifts – on the LovePendants’ website at www.lovependants.com.

The Foundation for Gender Equality marks the second charitable nonprofit organization for whom LovePendants now produces jewelry. LovePendants also produces jewelry for the Cancer Research Institute, a leader in Immunotherapy, where 20 percent of proceeds benefit the organization.

ABOUT LOVE PENDANTS
Launched by Color Story’s award-winning fine jewelry designer and jewelry industry veteran, Robert Leser, LovePendants is a new jewelry brand that allows customers to uniquely personalize their jewelry by engraving topaz, amethyst, green quartz or citrine with a symbol, letter or word that holds special significance. Gemstones are then set in a necklace, bracelet or charm in the customer’s metal choice of vermeil, silver or 14k gold.

To create LovePendants’ signature engraved gemstones, Leser invented a 12mm round gemstone cut with reversible flat surfaces; both sides of the stone have tables surrounded by crown facets closely aligned to each other. Leser’s concept to engrave in reverse on one side and then view the engraving from the other side was realized using sophisticated laser technology.



For more information, please visit www.lovependants.com.

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