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Thursday, December 6, 2018

TIMEX Re-Launch Of The Best-Selling 1960’s Mid-Century Modern - the Marlin.


Tried and true, TIMEX recently announced their re-launch of the best-selling 1960’s TIMEX Marlin.

With this contemporary reissue of the sleek mid-century original, TIMEX becomes a watch company that isn't looking to add new "complications" but is instead satisfied with a simple design from yesterday. 


However, this new edition featuresf exclusive new color palettes for him, and for the first time ever, a design specifically made for women.



The Gentleman’s Standard now extends to the Ladies Choice. 
This reissue of our classic 1960s timepiece pairs the purity and pleasure of a hand-wound mechanical movement with the timeless sophistication of a sleek design. 
Now available with rose-gold details and a white leather strap. 
Sold exclusively on TIMEX.com.

Classic. Elegant. Lasting. This reissue of our classic 1960s timepiece pairs the purity, precision, and pleasure of a hand-wound mechanical movement with timeless sophistication. We’ve updated this 1960s classic, creating a Women’s Marlin® timepiece that stays true to its mid-century modern design, featuring a rose gold-tone case, white dial and white leather strap. And while we’ve upgraded this timepiece to meet modern standards, we’ve stayed true to the functionality of our original Marlin® watch with a hand-wound mechanical movement and domed acrylic crystal. Wind the watch until you feel resistance on the crown. This should be repeated every day to prevent the watch from stopping. Special Edition Timex.com Exclusive






THE WATCH THAT DEFINED the SHIFT TOWARDS MID-CENTURY DESIGN
The Marlin collection pairs stainless-steel, domed crystal and mechanical movements with the timeless sophistication of a sleek mid-century design. TIMEX has carefully recreated every single detail to bring back the watch that “takes a licking and keeps on ticking”.


THE GENTLEMAN'S HAND-WOUND  
Just like the original Marlin, the movement is hand-wound by rotating the crown. This season brings new designs created in partnership with Mr. Porter and Todd Snyder.







The Gentleman’s standard – then and now. This reissue of the 1960s timepiece pairs the purity and pleasure of a hand-wound mechanical movement with the timeless sophistication of a sleek design. Wind the watch until you feel resistance on the crown. This should be repeated every day to prevent the watch from stopping. Special Edition Mr. Porter Exclusive -  Black Band Goldtone Case.




The Gentleman’s standard – then and now. This reissue of the 1960s timepiece pairs the purity and pleasure of a hand-wound mechanical movement with the timeless sophistication of a sleek stainless steel design. Wind the watch until you feel resistance on the crown. This should be repeated every day to prevent the watch from stopping. Special Edition Todd Snyder Exclusive - Stainless Mesh Band Silvertone Case.


MARLIN AUTOMATICMarlin automatics keep moving because you do. Wind your watch automatically with the natural movement of your wrist.




Our iconic 1960s Marlin® case gets an aesthetic refresh. Ticking inside is a tried and true 21 jewel automatic movement, creating a contemporary timepiece that honors our watchmaking history. True to our original Marlin® design, the stainless-steel case and burgundy dial are complemented by a classic burgundy leather strap, featuring leather from the S.B. Foot Tanning Company, and its iconic acrylic domed crystal.


About TIMEX:
TIMEX roots date back to 1894 in Waterbury, Connecticut, a time when how you made something was just as important as what you made.  But the brand 
came into its own in the '50s.  In 1950, TIMEX brand watches arrived with the V-Conic, the first high-quality mass produced watch movement.  At the end of the decade, every third watch sold was a TIMEX.  AND we did everything imaginable to destroy our watches on live television each week, proving "TIMEX takes a licking and keeps on ticking."

Then in 1984, TIMEX took the clock off the finish line and put it on your wrist creating the world's first Sports Watch. The TIMEX Ironman became your coach, your motivation and a symbol of your dedication.  Together, we've crossed nearly every finish line in the world.

With 1992 came the Indiglo Night Light which became the TIMEX signature Blue Backlight, revolutionalizing the way the world reads time in the dark.
https://www.timex.com

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