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Showing posts with label jewelry design. Show all posts
Showing posts with label jewelry design. Show all posts

Monday, October 7, 2013

3 DAYS LEFT - Sharing The Rough - Crowd Funding Opportunity!

How many times have you, as a Jeweler or Lapidary said that it would be so great if the consumers truly understood just how difficult and time consuming the process is of getting a piece of Jewelry from the Mine to the piece of Jewelry in your store...

"Sharing the Rough" is a documentary that aims to do just that!   ...and YOU can assure that it happens!!!!

The project will document the process of mining a gem - cutting a gem - designing a piece of jewelry to present that gem to the market - and the actual production of the piece of jewelry. 

YOUR Donation on their Indiegogo Funding Page is crucial to seeing this project happen...and you have several funding options with some really great PERKS!   

BUT - if you do nothing more than coming in at the $30 or $50 level - insuring that you will get a copy of this film when it is produced...PLEASE - do just THAT! 

Imagine the value! If you are  hosting a "Colored Gem Roundtable" at your Jewelry Store or Lapidary Club and could include a private viewing of this dramatic film documenting the journey of a gem to its final destination as a piece of jewelry.  Click thru the icon below


This is the story of "Sharing the Rough":




The world of colored gemstones is still dominated by individual miners and artisans; and each has a powerful and extremely unique story to tell. 

"Sharing the Rough" is an endeavor that will capture the realism and appreciation of this world.  We will follow it through the hands of the East African Miners who bring these treasures to the surface, to The Gemcutter who breathes life into the gems that make them radiate with brilliance, and finally to The Jewelry Designer who creates a unique, one-of-a-kind piece of art that will accentuate the beauty of the gem. 

Never before has a film documented this process from start to finish! Our story will be conveyed in both an educational and informational way, while also using a style of filming that will create a visual force that will be dramatic and stimulating.



From "The Miners" This will be the first film of its kind that documents the true story of the East African Miner, without self-interest, and how they make it possible for precious gemstones to be part of our lives.  The intention of this film with respect to the miner is to serve as a documented piece of history, and bring the world an understanding of their lives.

To Roger Dery, "The Gem Cutter":
We will document his real life experience as a world-renowned faceter. His ability to take a rough gemstone and see the final cut is that of a visionary that molds something rough into something beautiful. Our gifts of precious gems come from our Earth, but it's the human element that enables it to shine. 

Included in this section will also be the art of gem cutting in Roger’s studio, showing his precision, and how he literally breathes light into a gem.  His knowledge and expertise will serve as a true testament to the craft of gem cutting that will be both fantastic and entertaining.

...and finally, "The Jewelry Designer":
Here we will document the design techniques of Jorge Adeler, from the mental imagery to the actual creation of the piece of jewelry, and how Jorge finds the vision to create the perfect design for each gemstone individually. Whether his inspiration comes from those we meet in our travels, or from the inner glow of the gemstone itself, his artistry will be nothing short of amazing to capture on film as the final piece of the puzzle.

...and as if that is not enough..."Sharing the Rough" will serve not only as an educational piece, but also as a means of support, helping to enhance the lives of the people in East Africa.  They have partnered with The Devon Foundation, founded by Nancy Schuring of Devon Fine Jewelry in Wyckoff, New Jersey. 






Nancy began her support in Madagascar, where she helped fund scholarships for those less fortunate to attend lapidary training. This allowed them to have a career while also supporting the mining of the precious minerals in their country. She is now working in Arusha, Tanzania, and has already raised funds for four students to attend the Arusha Lapidary and Gemological School

From the Director and Screen Writer, Orin Mazzoni:

"In the spirit of true independent film, "Sharing the Rough" is meant to be a gift to the gemological community, from the miners and families in East Africa that work to bring these precious gems to the surface, to the final unique piece that is set into a stunning piece of jewelry. We will capture not only the hardships, but also the successes of the miners. We will be assisting in raising funds for lapidary schools such as scholarships, books, and equipment. This documentary will be a dramatic force for entertainment, while still serving as a means of education and awareness. 

With subtle humor and heartwarming heroism, this film will reveal a new perspective on the world of colored gemstones, and will truly make an impact around the globe."


Friday, July 26, 2013

Sandy Leong: A Commitment That Inspired a Collection

Submitted by Samantha Lefkowitz
When it comes to jewelry, few pieces are as significant as those given during a proposal or exchanged at a wedding.  Sandy Leong’s  “Commitment” collection celebrates the love and union between two people. And it was a commitment that inspired the collection, which is crafted in 18k gold with diamond accents.

Designer Sandy Leong was prompted to create the collection when a friend asked her to custom make a piece for he and his loved one. She turned to nature, a theme throughout her collections, for inspiration, as well as the joy in the people and places that make life so special. The natural earth-like texture in the collection demonstrates an important value that  Sandy Leong seeks to infuse into every piece she hand crafts in New York: giving back to our planet.
With her “Commitment” collection, Sandy Leong hopes to bring the warmth, sincerity and uniqueness of her friend’s union to other couples. She has always felt fortunate, since starting her jewelry career, to be able to spread her passion to others. The story and inspiration behind one of her favorite collections is rivaled only by what it represents at its core, the love between two people.


ABOUT SANDY LEONG
Individually handcrafted in America using 18-karat gold, Sandy Leong's feminine and tactile jewelry is designed with a focus on natural and organic themes.

Saturday, December 29, 2012

2nd Annual "Future of Design" Business Incubator Contest for Jewelry Designers

 
ANNOUNCING: The Second Annual
Future of Design Business Incubator Contest for Jewelry Designers
 
Produced by
Jeweler’s Resource Bureau & StrategyWerx
 
 
 
Are you the worlds next sensation? A talented jewelry design'preneur
that is going to take our industry by storm?

This is the only competition evaluating both
your designs and business plan
 and offers you the opportunity to win a HUGE industry-wide prize package 
 
 

 
THE COMPETITION:

Described as a game changer, the Future of Design Business competition seeks to discover, promote and catapult the next great jewelry designer into the market.
 
Applications begin NOW and the winner will be selected during a “Shark Tank”-like live presentation at MJSA Expo New York in NYC on March 12, 2013. 

Submissions include our business plan-like application, marketing materials and visuals of your jewelry line. The application includes an in-depth questionnaire that teaches you about strategy and marketing planning along the way -- and gives you plenty of time to compose your answers.
 
The deadline is January 21st -- and you will need several days to complete your application, say last year's finalists.
 
Applicants will be judged on their business concept, market feasibility, saleability and aesthetic impact. The winner will be the "total package" destined for greatness.

This is an unprecedented competition with a vast level of industry participation, unique judging process and a dream prize package.

 
 
Do you have what it takes?
 
Read more and learn about the application process at:www.FutureofDesignContest.com
 
 
 

 
 
Prizes:  
 
Every entrant gets feedback and advice from the judges

     Six semi-finalists win:
  • a mentoring date (by phone if in-person isn't possible) with one of our Dream Team designers
  • a feature on NationalJeweler.com

     Three finalists also win:
  • trip to NYC to participate in the finale

The winner also receives:
  •  sales training, consulting on strategy, financials and technology by StrategyWerx
  •  a booth in globalDESIGN showcase for execptional jewelers in Feb. in Philly
  •  a suite of marketing products from Jeweler's Resource and free membership to JRB's Inner Circle
  •  a booth in the Designer Showcase at the JA NY Show in July
  •  an ad campaign in INDESIGN magazine
  •  photography and ad campaign creation by RSP Media
  • Inclusion in a Jewelry Information Center media tour
  • JVC's Patriot Act Compliance Kit and legal compliance coaching
  •  mentorship by all the judges
  •  promotion and publicity throughout the process
  •  more prizes to be added as new sponsors are secured!
 
 
DATES:
  • Application process opens NOW
  • Application deadline is midnight PST January 21st
  • You can work on your online application in a stop-and-start fashion till Dec. 1
  • Winner selected March 12, 2013
 
 
DETAILS:
 
    • It's a business contest, not just a design contest
    • The application process walks you through critical business strategies
    • Every applicant gets a professional critique of/advice on his/her business plans
    • Winner gets hundreds of thousands of dollars worth of goods and services
    • Six semi-finalists get prizes and mentoring with a Dream Team member
    • Three finalists are flown to New York for final judging
    • Live finale, “Shark Tank”-style, at MJSA Expo New York in NYC on March 12, 2013
    • All are welcome to attend by registering for an MJSA EXPO show badge
    • Unique judging process:
    • Business plan submitted as well as designs 
    • In-depth business questionnaire akin to a marketing plan 
    • Judges interview six semi-finalists live via conference video 
    • Three finalists make live pitch in front of judges & audience in NYC 
    • Vast level of industry participation, probably unprecedented
     
    JUDGES:
     
    Many of these 2012 Mentoring Dream Team members will reprise their roll: 
    •  Gurhan
    •  Erica Courtney
    •  Todd Reed
    •  Lisa Jenks
    •  Robert Lee Morris
    •  Penny Preville
     
     
    Sponsors:  

    •    Jeweler's Resource Bureau
    •    StrategyWerx
    •    Fusion Jewelry
    •    MJSA
    •    JA NY Show
    •    National Jeweler
    •    INDESIGN magazine
    •    RSP Media 
    •    Jewelry Information Center
    •   Jeweler's Vigilance Committee
                                         ...... and more coming!
     
     

     
    See website for eligibility and to sign-up for future information from
    The Future of Design
     
     
     

    Tuesday, July 17, 2012

    Remembering Gordon Aatlo - A Giant Among Jewelers

    I apologize that this has taken so long to publish - Gordon and his family are dear to me and this has been in the works for a while...starting and stopping each time the memory overwhelmed me...I encourage you to leave your last or favorite memories of Gordon in the comments.   
    Memories friends left in the Guestbook on his Obituary have been added...


    On  January 18, 2012,  at the beginning of what everyone hoped would be a great New Year, Alma Aatlo passed away following a prolonged illness.

    While you may not know that name, I am sure you would recognize the name of Alma's esteemed husband...Gordon Aatlo.  Alma's death set into play a number of circumstances that led, in the end, to the death of one of our Industry's most talented and prolific Designer/Makers.

    If you knew Gordon, you know that he was a giant in more than mere stature - he had a giant heart and his talent was gargantuan...


    "Gordon did things in a big way.  He took chances, he was a gambler, he had a confidence and an innate trait that everything was always going to be fine, a real optimist.  That's what made this all so hard, he was finally going to have his time and he was looking forward to it."  Christine Thoresen, Gordon Aatlo Jewelers
    "Gordon was an incredible presence as an Artist and I loved his stories of San Francisco…nobody knew the history of that place like Gordeon…you will be missed by so many…rest in peace…. your art will live on..painting by Byron Aatlo"   Liane Langford
    Today the emphasis is on "Made In America" and hand crafted, hand fabricated...Gordon has embodied these terms for over six decades.  If you lined up his designs with other jewelers of his era, even the untrained eye could identify an Aatlo piece. 




    His work was distinguished by bold, clean, almost architectural pieces designed in high carat gold and platinum around a variety of Custom Cut Gemstones.  Gordon was one of the first to use unique colored stones, not only from the legendary Munsteiner Family (above) but also from the independent U.S. Faceters  cutting, each gem by hand on their back porches and basements (photo below) .  


    Gordon was proud of his long association with the gems of Arthur Anderson
    These relationships were important to him to the end...and his involvement with the Green Gem Foundation was testament to his kinship with custom Maker/Doers.  As a result of his relationship with Green Gem, he was, in fact the first Jeweler to work with the new Nigerian Phenakite to any great extent, producing a fabulous engagement ring with a Phenakite focal, and a stunning ring (below) with a Chrome Tourmaline cut for Green Gem by David Dawson.



    Something you may not know about Gordon and one of the really exciting events that he was privileged to be involved in a couple months prior to his passing was his role in marrying Jean-Noel and Eva Soni.  Gordon performed the wedding rites as well as creating a fitting ceremony based around the subject of the eternal symbol - the ring!


    Gordon & Alma will be sorely missed by us. Gordon married Rosemary and I with Alma as the Matron of honor Gordon and I have been friends for nearly 50 years. The loss of them both is devastating. Our best wishes for the family.             Troy & Rosemary
    My last memory of Gordon was at the AGTA Gemfair at the 2012 Tucson Gem Show - we talked about Alma and discussed how tired he was and I could tell then that this tired was not just lack of sleep - this tired came from his soul.   I don't know how I am going to do Tucson this year with no Gordon Aatlo booth to stop by...it was at my first Tucson Gem Show in 2007 that I first met Gordon and Christine. 


    Now Gordon is re-united with his bride of 35 years. RIP Gordon & Alma Aatlo.

    Gordon was our friend and we love him and are looking forward to seeing him when it is our time to go to God.      ~  Ben & Margareta




    The Future:  Today, through the training of Gordon Aatlo, the tradition continues with Kelly Allen!  From the European craftsmanship - the eye for detail, proportion and quality materials from some of the best gem artists in the world - the tradition of Gordon Aatlo Designs continues...visit the shop in San Rafael, CA - view their latest on Facebook or on Farlang.


    So if you see the Gordon Aatlo booth at a future AGTA Gemfair at the Tucson Gem Show stop in and say Hi!  ....and don't be surprised if you see Gordon standing behind the counter in one of his trademark jewel tone shirts...we know he is standing beside us as we continue his heritage.

    "The first time I saw Gordon Aatlo's jewelry designs many years ago at the Tucson Gem and Mineral show, I was struck by the creative imagination of his pieces.The simplicity and elegance of his designs shows the complexity of thought and originality that goes into each of his creations. I knew immediately that his jewelry designs were a perfect match for my carved gemstones. This was the beginning of fifteen years of our collaborating together. "
    ...more from Master Gem Cutter, Glenn Lehrer (of Torus Ring fame). Glenn has posted a beautiful Photo Journal Tribute to Gordon on his Facebook page...you do not have to have a Facebook account to view the photo album


    About Gordon Aatlo:  Born in Minnesota, he moved to San Francisco at a young age. With his uncle as jeweler to the King of Norway and his father an accomplished bench jeweler, it was only natural that Gordon would follow in their footsteps. 

    As a ten year old, I would go to my dad’s shop after school to work and play, making simple sterling silver jewelry including sand cast signet rings for some of my school friends. I did this off and on for less than a year. As a kid I found the outdoors much more exciting. That ended my jewelry making until I needed a gift! 
    Gordon is known world wide for his creativity, ingenuity and for the inventiveness of his designs. His designs are recognizable throughout the industry, although no two are ever the same.

    He is one of the few recognizable designers to produces his own work, from concept to the finished piece, all accomplished in his studio in San Carlos, California.



    Obituary from Legacy where you may leave a note for the family: 

    "Gordon was a renowned jewelry artist and designer with a career spanning more than seven decades in the San Francisco Bay Area, most recently as president of Gordon Aatlo Designs in San Carlos.

    Gordon began his career at 830 Market Street, San Francisco's jewelry epicenter, where he apprenticed with his father, Hilmar. There he learned all aspects of the jewelry trades. As his skills developed, he began his design career. Known for his superb technical skills, inventiveness, artistry and love of colored gemstones, Gordon was twice the recepient of the American Gem Trade Association Spectrum Award, the highest accolade a designer can achieve in the United States.

    A kind and generous man, Gordon possessed skills outside of his work and always offered encouragement to others to pursue their passions, interests and dreams. Together with his late wife Alma, they owned Norma Jewelers in San Carlos for over 28 years, where they met many friends who became part of their family.

    Gordon is preceded in death by his beloved wife Alma, parents Hilmar and Lilly Aatlo and brother Bruce Aatlo. He is survived by his sons, Thore and Byron Aatlo, Kelly Allen and Kim Eric Lilot; daughters Grace Montijo. Christine (Robert) Thoresen and Sarah Lilot; sister Lillian Miller of Lucerne; grandchildren Gwendolyn, Holden and Nash Aatlo, Claire, Rieve and Erin-Marie MacEwen, Daniel and Gina Allen and the late Elyse MacEwen. Gordon is also survived by many nieces and nephews and his sisters-in-law Marie Volano and Christine Ward.

    Gordon leaves a legacy of beautiful designs in jewelry as well as a loving family that will carry on their father's work."

    Sunday, June 24, 2012

    CPAA’s 3rd Int'l Pearl Design Competition 2012-2013


    CPAA’s Third International  Pearl  Design Competition 2012-2013 

    Officially launched during the JCK show in Las Vegas, the contest will run through September 3, 2012. Winners will be announced on November 1, 2012. Winning entries will be on display during the AGTA and JCK shows in 2013. 



    Celebrating one of the worlds most prized and mysterious gems, this contest invites artistic expression inclusive of all pearl varieties.  Winners will receive award designation along with prestigious recognition from this world wide event. 

    An iconic symbol of style, grace, privilege and influence, the pearl enjoys a history rich with tradition.

    The timing is perfect for CPAA’S Third International Design Competition; we envision endless new possibilities for jewelry design while cultivating affinity for this beloved gem.
    For complete contest details visit www.cpaa.org   or call 888-31-Pearl  


    The Cultured Pearl Association of America, Inc is a non profit group founded in 1957, comprised of the finest manufacturers, wholesalers, dealers and suppliers of Cultured Pearls in the United States .

    Our intention is to "cultivate" awareness, interest, demand and successful marketability of Cultured Pearls for the retail community and the consumer level. Through promotion, education, public relations and unwavering commitment we aim to inspire an authentic passion for all Cultured Pearl varieties.

    Tuesday, June 12, 2012

    Vendor Spotlight - Liv Haley

    Have you noticed the new star in the LA sky?  Liv Haley is the creation of best friends and Sister-In Laws...drawing their inspiration from the sights and colors of Los Angeles and their piece of the sun drenched landscapes of Southern California and the local ocean shores.


    Working in a full range of metals Sterling Slver, 18k Gold Vermeil and 14k Gold, the Liv Haley brand incorporates stunning gems both traditional and rare in their workshops in the Los Angeles area.


    The Liv Haley Story (from their website):

    before olivia thornhill and hali thornhill, co creators and designers of liv haley, became both sister n laws and friends, their individual paths were clearly and inextricably leading them to this perfect union.
    olivia spent 15 years as an award winning stylist for editorial and tv, traveling all over the world with some of the top directors and photographers in the business. combining her signature touch of pitch perfect taste and a relentless need for perfection, she has styled some of the most recognizable personalities in film, television, music
    and sports.
    hali, an accredited gemologist who has been custom designing jewelry for the past 10 years, has had a fascination with the marriage of stone and metal for as long as she can remember. using a combination of elements from her ‘favorite things’, she made her first piece of jewelry when she was 12 years old.

    the girls have taken their passion for jewelry, fashion and design to create simple yet sophisticated pieces that make up the stylish and contemporary jewelry collection of liv haley. each piece combines a balance of elegance and relaxed luxury with classic, easy to wear designs.

    Monday, March 19, 2012

    AGTA Spectrum on Design Inspiration

    Brilliant information on inspiration and design from the American Gem Trade Assoc. and the Spectrum Awards!

    Sunday, September 11, 2011

    The Future of Design Business Incubator Contest for Jewelry Designers


    ANNOUNCING: The Future of Design Business
    Incubator Contest for Jewelry Designers
    Produced by
    Jeweler’s Resource Bureau & StrategyWerx
    Are you the worlds next greatest jewelry design'preneur? 
    For the first time, a competition evaluating both
    your designs and business plan
    offers you the opportunity to win a prize package valued at over $250K!

    THE COMPETITION:

    Described as a game changer, the Future of Design Business competition seeks to discover, promote and catapult the next great jewelry designer into the market.
    Applications begin Sept 7th and the winner will be selected during a “Shark Tank”-like live presentation at MJSA Expo New York in NYC on March 13, 2012. 

    Submissions include our business plan-like application, marketing materials and visuals of your jewelry line. The application includes an in-depth questionnaire that teaches you about strategy and marketing planning along the way -- and gives you plenty of time to compose your answers.
    Applicants will be judged on their business concept, market feasibility, saleability and aesthetic impact. The winner will be the "total package" destined for greatness.

    This is an unprecedented competition with a vast level of industry participation, unique judging process and a dream prize package.

    Do you have what it takes?
    Read more and learn about the application process at:www.FutureofDesignContest.com

    Prizes:  
    Every entrant gets feedback and advice from the judges

         Six semi-finalists win:
    • a mentoring date (by phone if in-person isn't possible) with one of our Dream Team designers
    • a feature on NationalJeweler.com

         Three finalists also win:
    • trip to NYC to participate in the finale

    The winner also receives:
    •  a year of manufacturing services by Fusion Jewelry
    •  a year of sales representation by Viewpoint
    •  sales training and retail introductions by Performance Concepts
    •  consulting on strategy, financials and technology by StrategyWerx
    •  a booth in globalDESIGN
    •  premium membership on JewelryDesignerFinder.com
    •  a suite of marketing products from Jeweler's Resource
    •  a booth in the Designer Showcase at the JA NY Show
    •  an ad campaign in INDESIGN magazine
    •  photography and ad campaign creation by RSP Media
    •  inclusion in three celebrity award suites with Michael O'Connor
    •  mentorship by all the judges
    •  promotion and publicity throughout the process
    •  more prizes to be added as new sponsors are secured!
    DATES:
    • Application process opens Wed. Sept. 7th
    • Application deadline is midnight PST Dec. 1st
    • You can work on your online application in a stop-and-start fashion till Dec. 1
    • Winner selected March 13, 2012
    DETAILS:
    • www.FutureofDesignContest.com 

      • It's a business contest, not just a design contest
      • The application process walks you through critical business strategies
      • Every applicant gets a professional critique of/advice on his/her business plans
      • Winner gets more than $250,000 worth of goods and services
      • Six semi-finalists get prizes and mentoring with a Dream Team member
      • Three finalists are flown to New York for final judging
      • Live finale, “Shark Tank”-style, at MJSA Expo New York in NYC on March 13, 2012
      • All are welcome to attend by registering for an MJSA EXPO show badge
      • Unique judging process:
      • Business plan submitted as well as designs 
      • In-depth business questionnaire akin to a marketing plan 
      • Judges interview six semi-finalists live via conference video 
      • Three finalists make live pitch in front of judges & audience in NYC 
      • Vast level of industry participation, probably unprecedented


        JUDGES:
        • Cindy Edelstein - Jewelers Resource Bureau /  cindy@jewelersresource.com
        • Andrea Hill – StrategyWerx /  andrea.hill@strategywerx.com
        • Kate Peterson - Performance Concepts
        • Mendel Rotenberg - Fusion Jewelry 
        • Jim DeMattei - ViewPoint  
        Mentoring Dream Team are: 
        • Gurhan
        •  Erica Courtney
        •  Todd Reed
        •  Penny Preville
        •  Lisa Jenks
        •  Robert Lee Morris
        Sponsors:  

        •    Jeweler's Resource Bureau
        •    StrategyWerx
        •    Performance Concepts
        •    Fusion Jewelry
        •    ViewPoint
        •    MJSA
        •    JA NY Show
        •    National Jeweler
        •    INDESIGN magazine
        •    RSP Media
        •    Michael O’Connor / Style&Substance
                                             ...... and more coming!

        See website for eligibility and to sign-up for future information from
        The Future of Design
        keep checking back to the site -- and subscribe to our newsletter --
          for more advice, tips and possible prizes! 

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